The Turning Point: Austin’s NOOK Turner Jumps Back On It

It’s clear to anyone who has lived in Austin for the past few years that it is growing and changing, especially Austin’s Eastside. For a homegrown Austinite, it can almost look foreign in its entirety. Native Austinite Charles “Nook” Turner saw this change coming for many years prior, and is still doing his part to keep his neighborhood alive. “To me, first of all, [gentrification in Austin] is not a surprise because Miss T was saying this in the 90s that [the City of Austin] has a 50-year plan they’re working on to extend downtown to Airport and to move us out.  So since 15 and 16 years old, I’ve already seen this coming.  That was one reason I felt Jump On It is so important because it would help reestablish the community,” Nook says. “Miss T” is Austin activist and organizer, the late and great Dorothy Turner, who mentored Nook early on. “The first motto of Jump On It was ‘Reclaim Your Thang.’  Reclaim your parks.  Reclaim your neighborhood.  Reclaim the youth.  Reclaim our part in the city,” Nook says.

Reclaim your parks.  Reclaim your neighborhood.  Reclaim the youth.

Inspired by Dorothy and slave-rebellion leader Nat Turner, Nook adopted the last name as his own. First and foremost a renowned musician himself (Future 500 Magazine dubbed him a Top 25 Under 25), Nook intends revolution and progress with every song.  His newest release, Amazing, touches on the violence and police brutality that is spread across the media. Austin’s SXSW music festival billed Nook this year as “here for those who love music with substance and true passion,” noting Nook’s 2014 tour with 2 Live Crew and collaborations with legendary Texas DJ Michael Watts of Swisha House, Chalie Boy, and Kstylis. Nook believes that a shift in consciousness is needed to lead the new generation, and with Jump On It, he’s led by example. See more at